The Leadline
At The Leadline, we believe that running your horse business should feel less like a chore and more like the life you’ve always dreamed of. Join host Mandee Flanders as she teaches how to get your horse business out of “hobby mode” and into “profit mode”. You’ll hear stories from some of the most successful and innovative equine entrepreneurs in the industry as they offer an inside look into their experiences and share how you can increase your productivity, improve your marketing skills, manage your money, and more! Subscribe to The Leadline podcast today and begin taking steps towards building your dream business.
Episodes
60 episodes
Reinventing the Equestrian Fitness Game with Ifa Simmonds
#59 - A health and wellness devotee from his formative years, Ifa Simmonds’s passion for fitness along with an interest in equestrianism was ignited in a small fitness studio in New Jersey. This passion propelled him to create the Equestrian Fi...
•
Episode 59
•
30:16
Find the Perfect Assistant for Your Horse Business with Tista Wicklow
#58 - If you're feeling overwhelmed and frustrated because you can't find the right assistant for your equestrian small business, you are not alone! In this episode, Tista Wicklow (
•
Episode 58
•
26:03
How to Create Amazing Videos for Your Equestrian Audience with Jarred Goeckeler
#57 - In today's dynamic digital landscape, video has emerged as the ultimate gateway to brand discovery. As millions immerse themselves in the realm of TikTok, Instagram, and YouTube, new favorite brands are born, capturing the hearts of eager...
•
Episode 57
•
36:01
Consent Matters! Secrets to Growing an Effective, Consent-Based Email Marketing List with Liz Wilcox
#56 - Have you been struggling to grow your email list? Meet Liz Wilcox, The Fresh Princess of Email Marketing! Liz is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships and make real money...
•
Episode 56
•
36:22
Mastering Work-Life Balance with Åsa Hoffmann of The R.E.A.L. Equestrian
#55 - Åsa Hoffmann (The R.E.A.L. Equestrian) is a licensed psychotherapist with a wealth of experience in holistic performance psychology. She has dedicated her career to helping individuals, including equestrian athletes and entrepreneurs, to ...
•
Episode 55
•
33:59
Being YOU is Badass: Using Your True Voice in Business with Mare Modern Goods
#54 - Mary Campbell is an equestrian entrepreneur and founder of Mare Modern Goods, a company that specializes in equestrian-inspired apparel, accessories, and lifestyle products. Passionate about making the horse world more inclusive and authe...
•
Episode 54
•
27:31
The Art of Effective Trade Show Networking
#53 - A great way to grow your network and build new connections is to attend a trade show. In this episode, Rob and Lane of The Slow Pitch Podcast join for a roundtable-style discussion to review the benefits of attending a trade show specific...
•
Episode 53
•
43:12
Dream Chasers Think Outside of the Box with Emily Johnson Fine Art
#52 - Emily Johnson, a British equestrian oil painter, is the official artist in residency at the Cheltenham Racecourse in the UK. In this episode, Emily shares with us the difficulties of securing an art residency and how she pursued her dream...
•
Episode 52
•
30:04
Exploring the Uses of ChatGPT and AI for the Horse Industry
#51 - Join host Mandee Flanders and guest Kerri McGregor as they dive deep into the uses of ChatGPT for equestrian entrepreneurs! Discover how ChatGPT can help you write engaging...
•
Episode 51
•
37:22
Using Your Fear to Fuel Your Success with The Infused Equestrian
#50 - Anne Dolin (The Infused Equestrian) shares her personal journey of doing it scared; how she's learned to overcome self-doubt while growing her brand of therapeutic, toxin-free equine grooming and equestrian products. In this episode, Anne...
•
Episode 50
•
32:27
How to Find the Perfect Business Partner with Redingote Equestrian
#49 - A business partnership can often be compared to a marriage. From joint decision-making, to sharing finances, to finding ways to compromise during a disagreement, a business partnership isn't for everyone.If you're thinking about g...
•
Episode 49
•
30:05
Buying a 50+ Year Old Equine Company & Inheriting Their Customers with Sierra Seidner
#48 - Thinking about buying a horse business? It might be easier than you realize.Iron Horse Animal Health Products is an equine and livestock supplements company that offers quality nutri...
•
Episode 48
•
31:08
How I Was Able to Leave My Business to Tour with the L.L. Bean Bootmobile
#47 - Have you ever wondered what it’s like to drive the Bootmobile for L.L.Bean? In this episode, Mandee is going to share her experience going on a four-month-long tour with L.L.Bean along the East Coast. She’ll give an inside look at the job...
•
Episode 47
•
28:47
Why Your Business Needs to Be on TikTok with Tamie Old
#46 - TikTok is one of the hottest social media platforms available. But should you be using it for your business and if so, how do you make it work to your advantage?Tamie Old, a TikTok coach and founder of
•
Episode 46
•
35:57
How to Confidently Get Your Equine Product into Tack Stores with Melanie Walton
#45 - Melanie Walton created Zero Proof Horse Treats by combining two of her great loves - cocktails, and horses! Her cocktail-themed horse treats are made with distillers' grains from local K...
•
Episode 45
•
28:01
Maintaining a Work/Life Balance With Multiple Revenue Streams With Michael & Kelsey Gascon
#44 - Michael and Kelsey Gascon are two outstanding equine professionals that also make one amazing power couple. Together, they’ve meshed both of their careers and now manage multiple streams of revenue at
•
Episode 44
•
41:30
You’re Never Too Young to Start a Business with Diana Bezdedeanu
#43 - Diana Bezdedeanu is a twenty-year-old equine professional from Massachusetts and the owner of Horses Offering People Education. She also happens to be the youngest certified equine facilitated practitio...
•
Episode 43
•
27:27
Side Hustle Ideas for Equestrians
#42 - Looking to boost your income with a side hustle?Ashley Peterson, Gwyn Roberts,
•
Episode 42
•
41:02
Continuing a Family Legacy with Angela Jennings & Bobby Williams
#41 - Businesses aren’t just about making sales, they can also be about creating a legacy that lives on for years to come - even when you’re gone. Siblings Angela Jennings & Bobby Williams share the story of their mom’s company,...
•
Episode 41
•
38:28
Hard Work vs. Heart Work with Cathy Woods Yoga
#40 - They always say if you do what you love, it won’t feel like work. Cathy Woods is an experienced yoga teacher and life skills retreat leader, who definitely knows a thing or two about monetizing your passion. In this episode, she s...
•
Episode 40
•
29:53
Blogging, SEO, and Why Social Media Isn't Enough with Lindsey Rains
#39 - Is social media enough when it comes to promoting your brand online? Lindsey Rains of Hoof Print Marketing believes that blogging is one of the best things you can do to boost overall visibili...
•
Episode 39
•
42:34
Learning About Mastermind Groups with Karyn Greenstreet
#38 - Mastermind groups are a great way to help people achieve their goals and create a fulfilling, successful, and happy life. Karyn Greenstreet of The Success Alliance shares her top tips for those seeking to join a mastermind group,...
•
Episode 38
•
41:17
How Marissa Schaefer of EquiPro Connect is In It To Win It
#37 - Marissa Schaefer is an animal bodyworker and founder of EquiPro Connect. After years of struggling to streamline her bodywork business, Marissa knew it was time to create a solution and follow...
•
Episode 37
•
28:53
Stop Being a Broke Horse Trainer with Colton Woods
#36 - Countless horse trainers struggle with time and money, working 50-70+ hours every week with nothing to show for it at the end of the day. Business mentor and founder of the Professional Horseman's School, Colton Woods, shares his top tips...
•
Episode 36
•
42:15